COMMUNICATIONS EXECUTION

A relentless focus on execution

When it’s time to execute, Bryan and senior partners will lead a dedicated team of New York and Cincinnati-based publicists, social media natives and stakeholder experts to get you the results you deserve.

 

consumer communications

From the red carpets to the red states, our award-winning team of New York and Cincinnati marketers can editorialize your brand to drive advocacy among influencers and media alike. Whether through product launches, always-on PR, social media management, celebrity relations, cause and influencer marketing, let us drive relevance for your brand in the real world.

  • CAMPAIGNS

    Let us help you go to market with big ideas to ignite movements, drive change and tie your company or brand to causes consumers care about.

    PRODUCT / BRAND / CAUSE & SOCIAL RESPONSIBILITY

  • SOCIAL

    Social is at the core of everything and our digital natives can help your team with creating content and creative, social listening, community management, influencer marketing and measurement and amplifying your story across paid, owned, and earned channels.

    LISTENING / CONTENT / MANAGEMENT

  • MEDIA RELATIONS

    Convey your messages confidently and powerfully with preparation, training, or refresh sessions with former TV journalists. Whether an immediate crisis or a proactive PR campaign, we’ll help you hone your messages, delivery and body language to confidentially meet the press.

    MESSAGING / TRAINING / PUBLICIZING

corporate communications

We help companies and senior executives build reputation, find their voice, amplify good news and manage bad. Our team has served everyone from Fortune 25 CEOs to Senators to leading regional and global nonprofits and trade associations.

  • THOUGHT LEADERSHIP

    We will help you create compelling platforms to build the reputation and visibility of your company and top executives. Demonstrate your expertise through media placements, by-lined articles, content distribution, speeches and conference appearances.

    CONTENT CREATION & SYNDICATION / EXECUTIVE VISIBILITY & SPEAKING / MEDIA RELATIONS

  • EXECUTIVE & EMPLOYEE

    Before you go to the outside, it’s critical to get on board the stakeholders who can be your best advocates: your own employees. Whether driving change, announcing restructuring, creating compelling speeches, presentations and town halls, we take an inside-out approach to create excitement and consistent messaging among your team.

    EXECUTIVE SPEECHWRITING / EMPLOYEE TOWN HALLS / CHANGE MANAGEMENT

  • CRISIS & ISSUE MANAGEMENT

    Finding yourself in the glare of the public spotlight can be paralyzing. We serve as an extension of your crisis team to guide you through the crucial first communications stage followed by concrete actions and engagements that can demonstrate your sincerity to face the issue head-on and then put it behind you.


    STRATEGY / MEDIA PREPARATION / 24-7 RAPID RESPONSE / EXECUTIVE TRAINING

Partners

  • BETH BALSAM

    CONSUMER COMMUNICATIONS PARTNER

    FOUNDER & CEO, X2PR

    Beth Balsam has spent her career helping brands and companies reach their business and communications objectives via strategic communications programs. Most recently, she served as Hill+Knowlton’s U.S. CEO and president. She is an award-winning strategic communications leader with vast experience in consumer branding, lifestyle marketing, issues management and corporate social responsibility, as well as a reputation for being an excellent counselor, team-builder and connector.

    Prior to H+K, Beth spent 11 years at Citizen Relations, most recently as a managing director with the responsibility of managing the firm’s global relationship with Procter & Gamble. She previously served as general manager of the firm’s New York office. Prior to Citizen, Balsam was a senior vice president at FleishmanHillard, where she spent eight years working with P&G, Hasbro and other consumer brands. Previous to that, she served in-house at Revlon.

  • Rick Miller

    CORPORATE COMMUNICATIONS PARTNER

    FOUNDER & PRINCIPAL, RMC

    Rick Miller, founder and principal at RMC, has deep experience creating and leading programs for blue-chip companies, B2B and consumer brands, not-for-profits and associations. He is best known for his work in corporate communications, product and social marketing (particularly health issues) and crisis management.

    Prior to starting his own firm, Rick was SVP/General Manager and marketing group director for the global public relations firm Burson-Marsteller in San Francisco and Chicago, and President/Agency Group and President/PR for Northlich an integrated PR and advertising agency. Rick works with a team that includes creative, digital, media and culture change specialists. He is also founder and chair of the Communications Accelerator, which shares best practices among leading, publicly traded companies.

“(Beth is) One of the best and brightest in the industry.”

— Kirk Perry, President, Brand Solutions, Google

“Rick has the ability to quickly cut through the noise and get to what is important. Rick and the team are passionate marketing communications professionals and experts at marketing and managing reputation.”

— CEO, Services Company